Saturday 20 September 2014

Search

Re(SEARCH)ing the Markets for your Products

As we all discovered at last months "Marketing Strategy" event researching the target markets for your products or services is far harder than you think.

Richard Wishart of Delivery Management will give a practical tutorial of how to check out the best terms to use in your in your marketing communications. Most people dont realise that there is a lot of science available to help you in this difficult process. With his unique expertise in "Google for Work" - Richard will give a practical demonstration of the new Google Trends product. Everybody uses Google for search - make sure they are searching for you and your products.

Chris Thomas of Milton Contact Ltd is an expert at finding UK partners and customers for incoming German trade delegations.  Getting the right brief, finding the best matched UK companies and orchestrating the introductions (in spite of language issues) . Over the years some of Chris's briefs have been very obscure - so he has developed the "sleuth like" instincts of a latter day Sherlock Holmes. Chris will show you how he finds customers and Partners for his German delegates.

Huntingdonshire Business Network will be holding a Seminar on Friday 3rd October 1230-1430.



The event is part of the HBN Small Business Toolkit Series and after the event attendees should be able to:

1. Use the new Google Trend to test the effectiveness of your USP keywords
2. How to find the best customers/partners for your product or service
3. Create a persuasive 1 minute Elevator Pitch

The will CPD Certificates for all seminar attendees. Bring along the 3 best selling terms (or USPs) for your products and services.

#HBNSBT #HBNmember


The event will cost £5.00 for members and £10.00 for non-members. There will be a sandwich buffet lunch. All welcome


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